Ten tips for creating a powerful airline push notification strategy
There are a lot of factors that go into creating a push messaging strategy: messaging, timing, personalization, opt-ins, and localization (to name a few).
We’ve been talking (pun intended) about voice for quite a few years now at Travelport Digital - heck, I even posed the question at an internal meeting [...]
There are a lot of factors that go into creating a push messaging strategy: messaging, timing, personalization, opt-ins, and localization (to name a few).
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Yes we laughed, “No one is going to walk down the street talking on one of those contraptions” when Motorola’s Martin Cooper
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“It was forty years ago today, that Sgt. Pepper…”
That is certainly a hyperbolic headline but this bold statement is not just an attempt to grab attention. This quote was made by Apple’s CEO Tim Cook at last year’s Apple event in September, when he s[...]
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