Getting a great app to market is the first step in truly engaging customers via mobile, however making sure that your customers find and download your app is of equal, if not more, importance.
If you’re reading this blog you already recognise the value mobile can bring to help your travel business create more valuable relationships with your travellers.
While mobile usage remains constant, there has been much hype recently about the purported ‘death of apps’, primarily due to the rise of alternatives such as bots combined with reported ‘app fatigue’.[...]
Creating a high-performing travel app relies on a ton of variables. You have to reconcile the visions of you marketing, operations and customer care teams. You have to build in solid methods for repor[...]
The rate of change in mobile technology has been immense, transforming the way people interact with technology. Features, functionality, design and user experience have come to levels that would never[...]
Google have followed through with their initial promise from last year. As you’ll remember a new Google algorithm aimed at significantly changing mobile search results to give preference to mobile rea[...]
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