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Articles on traveler engagement

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AR, voice and visual search among the mobile travel trends to dominate in 2019 [New research]

By | on 05, Dec 2018 |   mobile trends 2019 traveler engagement mobile revenue

The expert opinions are in, the data’s been analyzed, and we’re excited to say that our Mobile Travel Trends 2019 report is now available to download. 

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easyJet's new Siri shortcut shows the growing trend in voice commands

By | on 28, Nov 2018 |   traveler engagement iOS

“Hey Siri, what’s my flight update?” For easyJet customers, finding travel information on-the-go is now even easier. The airline recently launched the iOS 12 Siri Shortcuts feature in its mobile app, [...]

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The mobile marketing challenge: 5 quick wins in 5 days (hint: no app required)

By | on 27, Nov 2018 |   traveler engagement TMC mobile apps

When you hear the term ‘mobile marketing’, what’s the first thing that comes to mind? For those who’ve never dabbled in this area, I’m guessing something along these lines: “How can we do mobile marke[...]

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Ten tips for creating a powerful airline push notification strategy

By | on 02, Nov 2018 |   traveler engagement push notifications AIRLINES

There are a lot of factors that go into creating a push messaging strategy: messaging, timing, personalization, opt-ins, and localization (to name a few).

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easyJet app now allows you to organize a trip using Instagram snaps

By | on 02, Oct 2018 |   mobile engagement traveler engagement mobile apps iOS

In an industry first, we integrated a new ‘Look&Book’ feature that means easyJet customers can upload an image to the app and book their dream holiday

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Tap A Star To Rate!

By | on 21, Sep 2018 |   traveler engagement mobile apps iOS

Do you love this app? It seems rather apt on the 10th anniversary of the App Store this year to think back to the old halycon days of mobile. When apps used to ask you ‘Are you enjoying ‘generic app n[...]

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The ultimate guide to push notifications for airlines

By | on 30, Aug 2018 |   traveler engagement mobile apps push notifications mobile messaging

In a world where we are ‘always on’ it can be difficult for airlines to cut through the clutter and find meaningful ways to connect with their customers. With 80% of internet users owning a smartphone[...]

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